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A few quotes about UXD and IA
“It’s the total experience that matters. And that starts from when you first hear about a product… experience is more based upon memory than reality. If your memory of the product is wonderful, you will excuse all sorts of incidental things.”
- Don Norman, 2008
“You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.”
- Steve Jobs
“Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that’s creativity.”
- Charles Mingus
- Don Norman, 2008
“You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.”
- Steve Jobs
“Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that’s creativity.”
- Charles Mingus
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